Category: Digital Tools
-
Now That You’ve Chosen a Project, What’s Next?

Ok, so you’ve chosen a project. How exciting! I love new project energy…all the possibilities! And then comes the part where you actually have to figure out how to make it happen… Before diving in, I like to spend a little time getting my thoughts organized. Nothing too elaborate. Just enough to determine where I’m… Continue reading >>
-
How Do I Reach My People?

How do you reach the people who actually need what you do? For photographer Danielle Tait, the answer was a thoughtfully designed direct mail campaign for her Headshot Days. Here’s a look at how handmade marketing can help small businesses reach the right people, make a memorable impression, and bring them back to your online… Continue reading >>
-
What Should I Work on Next? A Solopreneur’s Guide to Prioritizing Projects

Have more ideas for your business than you have time to tackle? This guide to prioritizing projects for your small business looks at both the practical questions and the gut feeling that can help you decide what deserves your attention right now. Continue reading >>
-
Why I Love Canva for Creating Professional Visual Content

In 1999 I was a college student double majoring in Electronic Imaging and Photography. I remember distinctly the moment we first began talking about digital photography. I was standing outside my school’s darkroom, agitating a developing tank while processing a roll of 35mm black-and-white film, and I asked my professor if she thought it was… Continue reading >>
-
The Digital Tools I Use to Run My Small Business

(Simple, Affordable & Beginner-Friendly) When I decided to launch my consulting business this year, I knew I’d need a handful of digital tools to keep everything organized. I’ve started businesses before and helped many others build their online presence, but setting up your own systems is still a little daunting and there is no “out-of-the-box”… Continue reading >>
